Iceberg Philanthropy Fraser Green

ISBN: 9781419669910

Published: July 11th 2007

Paperback

188 pages


Description

Iceberg Philanthropy  by  Fraser Green

Iceberg Philanthropy by Fraser Green
July 11th 2007 | Paperback | PDF, EPUB, FB2, DjVu, talking book, mp3, RTF | 188 pages | ISBN: 9781419669910 | 5.20 Mb

Iceberg Philanthropy turns traditional planned giving on its head by showing fundraisers how very ordinary donors are making extraordinary gifts to charity in their wills. With a powerful synergy of major gift strategy and direct marketing tactics,MoreIceberg Philanthropy turns traditional planned giving on its head by showing fundraisers how very ordinary donors are making extraordinary gifts to charity in their wills. With a powerful synergy of major gift strategy and direct marketing tactics, Iceberg Philanthropy shows fundraisers how to extend their reach way beyond previous planned giving frontiers.

A must read for any fundraiser with an imagination and a sense of humour!



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